Amazon has not yet announced official dates for its 2026 Black Friday and Cyber Monday sales, though the retailer confirmed it will participate. Deals are already live on the platform, with prices matching or reaching historic lows according to price-tracking tools.
Prime membership is required for exclusive Black Friday and Cyber Monday sales. Amazon Prime costs $14.99 per month or can be tried free for 30 days, allowing shoppers to access sales and cancel before being charged.
Early Black Friday discounts include the Sony WH-1000XM5 headphones at $198 (originally $399.99), the Bose SoundLink Plus speaker at $179 (originally $269), and the Eufy E25 robot vacuum and mop at $599.98, down 40% from $999.99. Apple products are also discounted: the 13-inch MacBook Air at $1,099.99 (down $200 from $1,299) and the 15-inch model at $1,299 (down $200 from $1,499). The Apple Watch Ultra 4 carries a $100 discount, bringing it to $699.99 from $799.
Other major retailers running sales include Best Buy, Target, and Walmart. Sales are expected to continue through Monday, Nov. 30, 2026. Larger retailers like Amazon, Walmart, Target, Best Buy, and Home Depot typically offer the biggest discounts.
The article recommends using price trackers to verify whether a deal is genuine and making a shopping list beforehand to avoid impulse purchases. Amazon allows shoppers to set price alerts and share Prime memberships with family members, even those not living in the same household.